optimizing every bit of the video in the world

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Our Products

Videopura’s video quality optimization products provide industry leading encoding performance with an average of 50% reduction in file size without a noticeable drop in video quality. The products are based on many years of research on human visual perception, video compression, and analysis. Deep learning models are used for realtime scene level optimization for live streaming.

Learn more about how puraStream™ for live video and puraCode™ for on-demand can reduce your opex and increase profitability.

puraStream puraCode
Videopura

Future of the video. Now.

Novel technology for the unmatched video experience.

Reduce Streaming Costs

puraCode and puraStream transcoders deliver highest quality video streaming experience in the industry and reduce the video size by an average of 50%.

Workflow Integration

Quick integration with customer’s live and on-demand workflows without disruption

Adaptive Bitrates

Support for multiple screens is built in with scene level quality optimizations. Standard or custom bitrate ladders to meet customer needs.




Social Media Streaming

Stream directly to your social media channels on Facebook, YouTube, and Twitch.

Fast Load Times

A smaller size videos load faster without compromising quality. Better SEO, retention, and consumer experience.

Consumer Data

Consumers will spend a lot less on their data plans and have a better experience watching their favorite videos!